Bridging the Physical and Digital
Trident's Immersive Product Experience
We partnered with Trident Maritime Systems to create an engaging, informative solution for visualising their complex products and assets.
Leveraging 3D web visualisation and Augmented Reality, the project focused on showcasing numerous interactive product hotspots without overwhelming users. Performance optimisation and accurate product representation were key goals, achieved through cutting-edge technology and 3D file formats.
Result
We delivered itap, a versatile platform for exploring Trident Maritime Systems' vessels and components. itap's dynamic hotspot system presents product information intelligently, based on user proximity. Optimised with texture streaming and LOD modeling, the web experience loads quickly and runs smoothly. Using real-world AR lighting, product visualisation is realistic and accurate.
Available online and offline, iTap is ideal for events, with a dedicated iPad app for exhibitions. Realistic day/night ocean scenes further enhance the immersive experience. This solution empowers Trident Maritime Systems to showcase their products effectively for sales, marketing, training, and customer engagement.
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